Client: Island Pop Up Party (Courtenay, BC – serving Vancouver Island)
Owner: Judith
Owner: Judith
Challenge:
The original Wix website was functional but lacked mobile-first design, proper contrast, and visual cohesion. There was no defined brand identity, resulting in inconsistencies across digital and printed materials. The main goal was to create a professional, cohesive look for an already excellent business while maintaining an easy and effective booking system.
The original Wix website was functional but lacked mobile-first design, proper contrast, and visual cohesion. There was no defined brand identity, resulting in inconsistencies across digital and printed materials. The main goal was to create a professional, cohesive look for an already excellent business while maintaining an easy and effective booking system.
Stickers
Business Cards
Solution:
We refreshed the original logo and created a mini brand guide to unify Island Pop Up Party’s visual identity across all touchpoints, building a cohesive, circular brand. The website was redesigned mobile-first with improved contrast, updated photos, and engaging visual elements, while business cards and stickers extended the brand into print.
This approach kept digital and print materials consistent, creating a professional, approachable brand that inspires client confidence
We refreshed the original logo and created a mini brand guide to unify Island Pop Up Party’s visual identity across all touchpoints, building a cohesive, circular brand. The website was redesigned mobile-first with improved contrast, updated photos, and engaging visual elements, while business cards and stickers extended the brand into print.
This approach kept digital and print materials consistent, creating a professional, approachable brand that inspires client confidence
Deliverables:
•Logo refresh and mini brand guide
•Mobile-first website redesign (Wix)
•Business cards and stickers
•Updated website visuals and content aligned with the new brand identity
•Logo refresh and mini brand guide
•Mobile-first website redesign (Wix)
•Business cards and stickers
•Updated website visuals and content aligned with the new brand identity
Impact:
•Strengthened the brand’s professional perception, making clients more confident in booking events.
•Unified digital and print presence, giving Judith a consistent system for marketing and client communications.
•Enhanced the overall user experience on the website, making it easier for parents to explore offerings and book events.
•Strengthened the brand’s professional perception, making clients more confident in booking events.
•Unified digital and print presence, giving Judith a consistent system for marketing and client communications.
•Enhanced the overall user experience on the website, making it easier for parents to explore offerings and book events.
Old Website
